петък, 22 март 2019 г.

Verasity’s VRA token increases 300% because of its Product and Sales Strategy

There are millions of publishers competing with YouTube and Facebook for views. Since most can’t compete, they add the YouTube player on their site and hope for the best. The best is not much. YouTube and Facebook provide a pittance of revenue in exchange for those views and therefore publishers are dying like flies.





Simply building a video sharing platform is not a solution because no matter how good the platform, who is going to bother to move off YouTube to watch a bit of content when they have a whole world of content on YouTube. Do any kids under 18 watch anything other than YouTube? Only their favorites like Walking Dead and Game of Thrones if they can’t torrent it.





What is a publisher to do in a face off against these monopolies?
Reward users to watch content they already like on the publisher site. Once a publisher can control its own content and views, its revenues and engagement increase 4x. (IAB stats) Salvation for publishers is via rewarded content. But the problem with rewarded content today is that rewards are all over the place and not in one place. Some publishers reward in newspapers, others for contests, points and digital tokens. Viewers rarely know what publishers are rewarding and where.





How did we solve this problem?
Verasity provides the tools for publishers to take on YouTube and Facebook. The VeraWallet is built into the video player (go to: verawallet.tv) and can provide any kind or rewards as long as the default reward is VRA. Viewers can then find all their loyalty programs, points, redemptions in one place in their video player which they open every day to watch videos.





Is this solution unique?
It is patent pending and unique and as far as we know there are no platforms providing a similar technology and solution.





How does this help VRA?
Publishers buy VRA at market price to reward users to watch content, subscribe at a discount, and drive any number of actions. The purchase of VRA by publishers drives the economy and increases the pool of VRA users. ​





VRA Ecosystem





​VRA Ecosystem

Payment, loyalty and rewards enable transactions between publishers, content owners, brands, advertisers and viewers. They interact directly with one another and all transactions are powered by VRA so there is no need for intermediaries such as YouTube or Facebook.





How does it work?









  • Viewers watch videos and ads on a website using Verasity technology and are rewarded with VRA. They are also rewarded more VRA for referring more users.
  • Publishers buy VRA to reward users and build valuable audiences which they monetize through ads, ecommerce or subscriptions.
  • To reach and engage potential customers viewing videos, advertisers buy VRA to reward viewers watching their ads. This releases the true value of each view.
  • Users can stake their VRA and receive daily rewards for doing so. The VRA Staking program incentivizes the economy to hold VRA. For full information about VRA staking, read our post here.
  • Verasity targets a wide range of publishers and users who will be implementing an easy conversion method to allow users to buy and exchange their VRA.

How does Verasity disseminate its Video Player technology to millions of publishers?





When you watch your favorite content on a website, it is likely that it will be powered by one of the 10 video player platforms that dominate video streaming. These include Vimeo, JW Player, Brightcove, Video.js, Kaltura and others. Most of these platforms are business to business and therefore you may not have heard of them, but the largest broadcasters in the world like Discovery, Eurosport, Fox, Sky, BBC, Viacom, Lamborghini (yes, the Lambo site) utilize third party video platforms to power the video streaming of the content you love to watch.





By Verasity integrating its technology module into all these video player platforms, Verasity rewarded video will be ubiquitous and available to every publisher which means potentially billions of viewers can be rewarded in VRA.

A key goal for Verasity in 2019 is getting video publishers onboard. To facilitate this, we are developing integrations with many industry-leading tools like Vimeo, JW Player, Brightcove and others to allow publishers to quickly and easily start using Verasity technology and therefore increase demand for VRA.  By not interrupting the current work flow of publishers, we have made it simple for any publisher to provide its viewers with VRA rewarded video. Our unique player technology is already available to 280,000 video publishers with 240 million users and 50 billion monthly views.





Branding
The Verasity video player ,VeraWallet and future Verasity products will be branded ‘Powered by Verasity’ so that viewers will see that the technology is Verasity. Further by rewarding viewers with VRA and providing referrals, VRA and Verasity as a name will be disseminated throughout the online video world. VRA will be synonymous with rewarded video!





About Verasity
Verasity.io is a leading video player providing unique Rewarded Video Player Technology to major video publishers across the globe.





The patent-pending Video Player enables VRA rewards, monetization and loyalty schemes within the video player wallet. Our unique player technology is already available to 280,000 video publishers with 240 million users and 50 billion monthly views. This brings engagement, audiences, and revenues back to video publisher sites from YouTube. Our attention-based model creates a thriving VRA token economy between viewers, video publishers and advertisers.





Verasity is the future of online video.
Verasity Products include: Genesis Player: genesisplayer.com, VeraWallet: verawallet.tv









VRA (ticker) is trading on HitBTC: https://hitbtc.com/exchange/VRA-to-BTChttps://hitbtc.com/exchange/VRA-to-eth.
DCoin: https://www.dcoin.com/currencyTrading/VRA_ETH
Exrates.me





VRA can be staked for 36% annual interest at https://verawallet.tv





Check the price of VRA token at CoinCodex and CryptoCompare.  Join our telegram chat at https://t.me/verasitychat.





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понеделник, 18 март 2019 г.

ETORO OFFICIALLY LAUNCHES CRYPTO TRADING PLATFORM & WALLET IN THE UNITED STATES

New York, NY — March 7, 2019 — eToro, a global multi-asset trading platform with over 10 million registered users, announced the launch of its platform and cryptoasset wallet in the United States. With the launch, U.S. customers with diverse levels of expertise can leverage eToro to collaborate with one another to find the best cryptoasset trading strategies in an environment rich with unconventional educational tools.





At eToro, you can share your real track record, portfolio, and trades with the community, allowing users to engage with each other on trading ideas that are executed using real dollars. For those new to crypto trading, the community and educational resources introduce users to this new asset class and the risk profiles involved in it.





Yoni Assia, Co-founder & CEO of eToro, said: “For the first time, Americans can collaborate with other crypto traders when making buying and selling decisions. Users can adjust their trading strategies by watching and learning from others on the platform. When I founded eToro, I envisioned a community where people could trade, invest and share their knowledge in a simple and transparent way. eToro also acts as a bridge between the old world of investing and a blockchain-powered future, helping our users navigate and benefit from the transition to cryptoassets for wealth building. People create the eToro experience and now Americans will play a major role in shaping our community and future. ”





Santo Politi, General Partner at Spark Capital said, “Since Spark Capital’s initial investment in 2012, we believed that eToro would lead the charge in disrupting the financial services market. We have watched the growth and success of eToro for the past seven years and, through Yoni’s leadership, the organization continues to innovate and thrive amongst the competition. eToro’s launch into the U.S. market marks a significant milestone for the company as it builds a leadership position in the online trading space.”





The platform’s CopyTrader feature allows users to allocate funds to automatically trade proportionally to the portfolio of another user. This allows users to easily gain exposure to a crypto trading strategy executed by someone who has a proven track record. Additionally, eToro’s CopyPortfolios feature bundles together assets under one selected trading strategy, curated by eToro’s own analysts. Within the U.S., three cryptoasset CopyPortfolios will be available to traders at launch. As eToro adds new asset classes to the platform later this year, additional CopyPortfolios will be offered. Any eToro customer with an established track record who meets certain eligibility requirements may be copied and compensated for their performance, subject to risk analysis and supplemental evaluation.





The highly-secure, multi-signature eToro wallet provides multi-coin support and a simple user interface, making it easy to send and receive supported coins. At launch, the eToro wallet will support BTC, ETH, LTC, BCH, XRP, and XLM, with more cryptoassets available in the near future. Users can log into the wallet with their existing eToro accounts and transfer coins from their trading accounts to hold them securely in their wallets. Within the wallet, users can convert between different coins with a click of a button. They can also easily and securely send and receive crypto through a QR code or by sharing their wallet address.





eToro U.S. Managing Director Guy Hirsch said, “eToro will play a lead role in transforming the financial services industry. We’re doing that successfully on a global scale and we are thrilled to finally be able to bring our offering to the U.S. audience.”





For more than a decade, eToro has been a leader in the global fintech revolution and a disruptor in the blockchain industry. eToro believes that in the future, all assets will be tokenized which will have a huge impact on global finance and, therefore, a major focus for the firm. To that end, eToro will be launching its own cryptoassets exchange, eToroX, on a global basis later this year. Blockchain has the potential to revolutionize finance and eToro believes that the greatest transfer of wealth ever will happen onto the blockchain.






ABOUT ETORO U.S.





For more than a decade, eToro has been a leader in the global fintech and blockchain revolution. As the world’s leading social trading platform, eToro has more than 10 million registered users with diverse levels of expertise who create the unique eToro experience. eToro users share their insights, their actual portfolios, and their real track records with each other in an environment rich with unconventional educational tools. Transforming the traditional money management industry, eToro users can easily elect to automatically copy the trading strategy of the leading traders in our community, as well as be copied and earn a second income. Users on eToro can also leverage the virtual portfolio feature to practice and test their trading strategies.





Trade up with eToro at www.etoro.com/en-us/

неделя, 3 март 2019 г.

Smart City, Energy and Profitability Solutions

The article "Smart Cities, smarter management" (http://smartcityhub.com/governance-economy/smart-cities-smarter-management/amp/) has revealed the dimensionality of smart cities and clarifies that without civil commitment, there is no possibility of making smart cities functional.
The Smart City project is all about connecting smart communities, offering a platform and framework that exchange information, knowledge and experiences about energy management at home. How is the Smart City project seen by third-party experts?





Smart City Coin Project framework of energy and profitability solutions
Smart City Coin Project is one of the few energy-efficient projects with a robust operating framework. It uses different components, whose basic elements are reliable plug-and-play hardware for the intelligent home connected to the dedicated cloud, using blockchain technology. It provides decentralization by promoting domestic knowledge of energy and the use of solar energy. All the details have been designed in an interesting way to produce a holistic solution: a smart city ecosystem.





How does the Smart city project work?
Based on the design of the Smart City Coin Project platform, users can choose from the range of smart home kits that provide an effective way to monitor users" home energy use.
On the other hand, participants can exchange energy services and experts in exchange for native SCCTN tokens of the platform.
As a result of effective energy management and sharing knowledge about it, the SCCTN tokens can be used as payments for different energy management hardware and software solutions in the dedicated smart city web store.
The aim is to engage network users to interact with each other. This interaction includes: sharing your individual energy measurement data, experiences with reducing energy consumption, producing energy with solar cells, as well as communications for commercial energy purposes.





How to participate in the Smart City Coin Project?
Participation in the Smart City Coin Project is possible thanks to multiple ways of participation as the team has ensured several possible methods.
First, holding the token, investors can buy SCCTN tokens – this opens the door to apply them. Through payments in tokens you can get hardware for smart homes. This includes solar cells in the established store of the Smart City Project – the www.smartcityshop.net. In this shop, interested participants can exchange up to 50 different currencies for the SCCTN tokens.
Another way to participate is through installation of kits for home conversion from a traditional to the smart one. Users of smart home conversion kits get rewards in SCCTN tokens. They are also rewarded for continued use of hardware devices. Once those devices are connected to the network cloud, users receive their reward in wallets. If the Smart City Coin Project platform is able to fully implement its Roadmap, then it can register a substantial influence on the world"s global energy markets. In this situational framework, the greatest beneficiary of all is our mother planet Gaia; everyone wins if the planet suffers less.





New technologies encourage things to improve
We are at a point in history when the way of doing things can be changed easily. Everything happens faster, the reach is more generalized and less individual. Collaborative networks like Bitcoin are giving a tool to millions of creative minds. This is why SCCTN was born: the ability to combine the blockchain with clean energy and innovation projects.





The transition model that makes users self-sufficient
Below is the described a transition from traditional energy use to smart energy use until the household transforms into energy self-sufficient home. The following stages describes the path toward self-sufficiency:
1. Understanding the energy.
2. Managing energy.
3. Initiation into the production of energy.
4. Storing of the produced energy.
5. Energy self-sufficiency, autonomous supply.
The Smart City Project team have devised the business model based on facilitating and providing these steps. The decentralization potential of the sectors that contain indispensable technological factors is increasingly common.





The decentralization of the energy sector will create fairer competition
In the current state of the market, the possibilities of choosing a real alternative arises again. After the forced globalization of every financial and technological sector, a new stage begins. During the last 3 years the growth of fintech start-ups has grown almost exponentially. Since the launch of Bitcoin, the negotiation model has been reinvented. The change and development is constant, forcing the updating of the consolidated models. The energy sector is not an exception, cryptocurrencies and tokens arose from ideas of change and end up generating changes. And it is always said that if you want something right, fast and tailored… it is best to do it yourself.





The energy sector has enjoyed a privileged situation, we will not discuss whether it has been intentional or not. In short, the market has been monopolized by giants of the industry that offer a few or no alternatives. The user can choose Corporation A or Corporation B, with slight and minimal differences. Consequently, the end user and client suffer from a monopolistic effect that reduces the quality of the service. To make matters worse, the shortage of competition facilitates setting exorbitant prices; situation that we are all familiar with – the loss of the economic power for the user. With the new decentralization models, the alternative offered by Smart City Project was born. A decentralized ecosystem that promotes doing things differently. Undoubtedly, a clear example of the new generation of DIY solutions (for the acronym in English of: do it yourself).





Constant work is vital to forge a large decentralized and monetized collaborative network
In the section of the website dedicated to the ecosystem, we find the following statement:
“We are still actively working on improving the ecosystem in many aspects. Our goal is to achieve circularity in as many fields as possible”.





Sources and useful links:
Official website https://www.smartcitycointest.net/
The SCCTN utility token https://www.smartcitycointest.net/utility-2/ 
Web Store https://www.smartcityshop.net/ 
White paper https://www.smartcitycointest.net/white-paper/

петък, 1 март 2019 г.

Lightstreams ICO

Token Symbol/Ticker:PHT
Blockchain the token is made on: Lightstreams Network
ICO dates:15 March 2019 - 31 March 2019
Token price: 1 PHT = USD 0.15
Softcap: $2 million
Hardcap: $10 million

The award-winning decentralized network for fast, privacy-enabled blockchain applications. With secure private file sharing, Lightstreams is the best alternative to Ethereum & EOS available today.






https://player.vimeo.com/video/320734956

Lightstreams Token Sale - 15 March from Lightstreams on Vimeo.The award-winning decentralized network for fast, privacy-enabled blockchain applications. With secure private file sharing, Lightstreams is the best alternative to Ethereum & EOS available today. First app launching on Lightstreams: https://www.fanbase.live





  • Speed - Ethereum is slow, EOS finality takes 6 seconds
  • Privacy - Blockchain networks lack good decentralized private storage layers
  • No User Fees - Ethereum and EOS are expensive for users. No try-before-you buy
  • Radical Governance

Lightstreams has a transaction throughput 4x faster than EOS and supports application state changes that are finalised within 1.5 secs.Lightstreams’ Smart Vault is a compliant decentralised storage solution. Data is accessed on a need-to-know basis and can be erased forever. Control is always in the hands of the data owner, which means it is GDPR & CCPA compliant by default.Lightstreams allows application creators to bear the costs of running their applications instead of the users, enabling freemium usage models (try before you buy).Inspired by liberal radicalism, Lightstreams’ governance model supports sustainable decentralisation by serving the people of the network first & foremost.





Social media and other useful links





The DRIFE Platform Aims to Disrupt the Transport Sector

DRIFE, a solution to centralized ride-hailing 





Drife.one introduces the DRIFE platform, a decentralized transport ecosystem powered by the blockchain. DRIFE’s objective is to disrupt the existing ride-hailing business model and eliminate the corporate intermediaries involved in the transactions. It’s also a system designed to empower the value creators of the ride-hailing ecosystem. In the emerging market of private transport services, these value creators include drivers and community developers.
Private transportation platforms have created a new paradigm for the industry. Unlike the taxi industry, the type of customers has changed. The current obsolete taxi model has been a hot topic in Spain (still an unresolved conflict) and also in many other areas. The basic needs may not have changed, however, our specific needs do. 
Technology has created new emerging markets, new needs and therefore new niches. However, in this comparative framework, traditional taxi systems have hardly changed their way of operating. At the same time, viable alternatives have varied the model in a scarce, insufficient way.





Advantages of the DRIFE platform over the current model





Taxi companies regulated by states or transport authorities have evolved very little. This has made things difficult, the scant adaptation of the business model for all parties is clear. This leads to various problems, income gains minimized under pressure, drivers suffering from strict labor policies, and to top it all, this added to slow and expensive bureaucracy. Thus we find several points to review.





Generally, the major value creators in the transport service chain are oftentimes taken for granted which makes the problem linger and complex even more.





DRIFE is focusing its efforts on changing the trend by creating a global standard service capable of restructuring the ride-hailing ecosystem within the transport sector. This is where the advantage of blockchain technology comes in. Once introduced, it is capable of disrupting systems and restoring balance to the economic system.

Competition within the ecosystem may already be fierce as leading industry giants like Uber have far reaching market influence. However, the advantage DRIFE holds lies heavily on its decentralized methodology and governance structure based on the blockchain technology, which is expected to accelerate DRIFE’s objectives once it enters the market.





The model proposed by the DRIFE platform





In the initial stage, one of the incentives introduced will play an important role. Nowadays, in many real scenarios, drivers see their own colleagues as direct competition. This breaks collaborative community relations, disempowering its members as a final result. Drivers in DRIFE’s ecosystem receive incentives for introducing other drivers to the platform, thereby fostering the growth of the service.





At the same time, it creates synergies for community building among drivers, an essential part for the creation of value and consensus. Since payments for service on the platform is conducted via peer-to-peer (P2P), intermediaries are eliminated alongside their unreasonable commissions. 





This is by nature an improvement of the service, including social benefits. Better insurance associated with vehicles is a case of social benefit (for all parties), and is only possible in a scenario in which the driver can afford to pay. Empowering the driver, again, results in better service and better legal coverage for the parties.





As it is well stated in the Drife.one whitepaper, ride-hailing is essentially a cloud-based business. Unlike the traditional taxi industry, the successes of these platforms depend to a large extent on user experiences (UX) and the design of the user interface (UI). Two very complementary elements that play important roles in any ride-hailing platform.

Drivers and passengers are two essential parts without which the business model would not make sense. However, everything works well thanks to the diligent efforts of the developers. This completes the circle. In a consolidated digital revolution, developers are vital for everything that happens "behind the scenes" materialized without influencing the final experience consciously for the user. Everything on the platform should always work seamless as far as the end users are concerned.





The importance of developers in the new digital era





The developers, on the DRIFE platform, have the potential to create useful facilities within the application. This tends to improve the riding experiences, and therefore, optimize the ecosystem. Developers can also detect and correct mistakes, unfortunately, on the developer’s side, this is often overlooked.





In a case where the development of displacement / transport applications is outsourced, it is easy for developers to decide not to intrude. Sometimes, once the deadlines are met and the product is delivered, the relationship is cut off imminently. Generally, the fact is simply due to a lack of motivation.

The model of this project offers an incentive model for developers, which in turn amplifies their worth within the value chain. This is one of the core advantages of the DRIFE platform - an inclusive model for all parties based on the long-term vision.





The IEO token is now available with four bonus stages





In the case of the IEO token, the acquisition stages for early investors are four. After completing the first phase of the four stipulated (the private sale), the IEO token can be purchased now. Currently it is in its second stage (presale).

The base value set without bonuses is $ 0.25. Those interested in participating get a bonus of 20% (price of the IEO token during said bonus, $ 0.20 / token) during the remaining period of phase 2; which ends at the beginning of March, giving way to the next phase (Sale 1) on March 10. During sale 1 (third phase) the bonus period will be reduced by 5%. In this way, sale 1 is subject to a + 15% bonus on the fixed base price. Finally, the last bonus period begins on April 10; during the last period (sale 2) the acquisition of tokens will be rewarded with an extra 10%.

If you want to know the aspects of the project in much more detail, we invite you to review the public documents about the DRIFE project. You can find much more extensive information, such as the distribution of the funds collected in the whitepaper. Related market studies and all kinds of details are also available on their website.





Website & Official links - DRIFE (IEO)